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HappyWeb® is a Shopify-specific CRO-only consulting firm. We've optimized 100s of stores just like yours.

Get a free Shopify CRO diagnostic and we will identify then plan how to overcome the growth constraint of your store.

Shopify Partners

Our Bread & butter

AB Testing

Kickstart your growth with advanced user research & high velocity testing. Included: KPI monitoring, custom analytics setup, AB testing roadmap, AB tests design, coding and implementation.

Our strengths:

  • 3,600+ AB tests launched on behalf of clients
  • Using our own proprietary AB testing technology
  • Unparalleled Shopify CRO knowledge
  • Pay per test or on performance
Get your first AB test for free

Data-driven roadmaps

CRO Insights

Get an unbiased expert perspective on how well your Shopify store is performing and how to get to the next level. deliverables range from contextual CRO insights to prioritized roadmaps and all the way to full-blown audits.

Our strengths:

  • Proven track record with over 350 Shopify stores audited
  • Prioritization matrix developed over the course of 10 years
  • Heuristic, analytical, behavioral and user research
  • Flexible scope to perfectly match your needs
Get your first CRO insight for free

CRO Automated reports

KPI Dashboard

Access the data you need all in one place, no more and no less, fully automated and 100% tailored to your needs. You need to monitor your key metrics to make informed decisions and optimize for conversion.

Our strengths:

  • Dozens of ready-made reports built for Shopify store owners, e.g. inventory, product profitability, channel performance, etc.
  • Data from Shopify, GA4, paid media & social accounts, etc.
  • Broad experience with data compliance optimization
  • Several data warehousing options to match your needs
Get your first report for free

Free CRO advice

Growth Diagnostic

Get advice from a Shopify CRO expert! The purpose of this consultation is to identify the constraint of your Shopify business and to find creative solutions to unlock your growth potential. 100% free.

Talk to a Shopify CRO expert
Based on 13 reviews
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AB Testing
Andy Reymond (Bangkok, Thailand)
Best experience so far !

I had the pleasure of collaborating with Happyweb on a CRO project, and I can’t recommend their services enough! Their expertise and dedication to their craft were evident from the start.
What truly impressed me was their responsiveness and proactive communication throughout the project. They were always available to address any questions or concerns promptly, making the entire process smooth and efficient. Their commitment to achieving exceptional results was unwavering, and their passion for delivering value was apparent in every recommendation they provided. If you’re seeking a highly skilled CRO team who is both reliable and results-oriented, they are the ones to hire. I’m incredibly satisfied with the outcomes they delivered, and I look forward to working with them again in the future.

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AB Testing
Gavin Parker (Budapest, Hungary)
Remarkable competence and professionalism

Thomas from Happyweb possesses remarkable competence and professionalism as a Conversion Rate Specialist. He excels not only in his communication but also in modifying Shopify themes. If you're in search of someone who consistently delivers high-quality work on schedule, I would strongly recommend him. It's my sincere hope that our paths cross again in the future for more collaborations.

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AB Testing
Dustin Talley (Miami, United States)
Thomas has an excellent eye for identifying optimization opportunities

If you give him an objective Thomas will gear his thinking to achieve that objective. The delivery of the work is done in a way that makes it clear what needs to be done and ideas on how to do it so that you can actually take action on the recommendations!

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AB Testing
Heather Alvis (Seattle, United States)
They go above and beyond

I've been working for several months with HappyWeb on A/B testing for some of our clients at my web development agency, and they have always gone above and beyond to make sure our designs for tests are mobile friendly and seamless experiences for users. They've done a great job of recommending new tests that lead toward more conversions, and I've appreciated each suggestion because they do the heavy lifting. I almost feel there isn't anything HappyWeb can't do when it comes to trying new things on my sites. Highly recommend this service, and I've been extremely happy with customer service and the individual attention they give our company.

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AB Testing
Yann Karroum (Paris, France)
Very efficient!

Happyweb® recommends, conceptualizes, codes and deploys AB tests on our sites every week. We have a call once a week to discuss ongoing AB tests and plan the next ones. They make it so easy, it just works, we get results and the best part is that it takes me only ~20 minutes a week to keep it running.

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AB Testing
Bobby Hewitt (New York, United States)
Working with Happyweb, was great !

Their attention to detail and through process was very impressive that I have not seen many optimization specialists match.

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AB Testing
Aaron Fox (Sydney, Australia)
They've helped us optimize conversion pathways for our e-commerce site

It's been a pleasure working with HappyWeb for nearly two years now. They've helped us optimize conversion pathways for our e-commerce site. They have a deep understanding of how people interact with websites. They're able to translate quantitative and qualitative insights into hypotheses, make specific recommendations based on these hypotheses, and have the technical know-how to properly A/B test their hypotheses. If you need assistance improving your site, to convert more visitors into paying customers, HappyWeb is for you.

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AB Testing
Ronan Leonard (Adelaide, Australia)
Willing to go the extra mile

HappyWeb® has a great understanding of conversion optimisation and they're willing to go the extra mile with their clients. I would highly recommend them (and I seldom say that).

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AB Testing
Hendrik Vos (Sydney, Australia)
Landing pages are still winning on conversion tests

I hired Happyweb to help me out with some landing page development. What they did was great stuff. If was on brief and they added a lot of value from their experience. The work has stood the test of time and the landing pages are still winning on conversion tests.

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AB Testing
Pierre-Alain Muller (Marseille, France)
Thomas is an outstanding digital marketing expert

Thomas from Happyweb is working as CRO Consultant for BeamPulse, a Spinoff of my Lab, delivering online marketing services to major organisations in France and Europe. Thomas is an outstanding digital marketing expert, he has a broad understanding of online business and he is delivering top-class advises to increase the online performance of web applications.

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AB Testing
Arieh Engelhard (Sydney, Australia)
Thomas is a master of his craft

He is very responsive and capable. Very knowledgeable and always ready to help and go far an beyond the scope of the job.
He has given great insights, and I will definitely use his services again.
Just waiting for him to come back from holiday :)

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AB Testing
Jacky Zeigen (New York, United States)
Would definitely recommend working with Happyweb

They were very professional, knowledgeable, pro-active and responsive during the entire scope. They completely understood what we wanted to accomplish, and not only executed our tasks, but went out of their way to improve things even further sharing recommendations throughout. Thomas is very professional and organized, and kept us up to date with all of the work that was being done using easy processes and clear communication, will definitely keep on working with them in the future.

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AB Testing
Salvador Ordorica (Iztapalapa, Mexico)
Great A/B Testing Service from Happy Web

Happy Web's A/B testing service was great. It helped us improve our website and get more users. Highly recommend!

Our values

Equal treatment

We don't hold back. Each and every one of our clients gets our total attention

Out of the box thinking

We are innovative and proactive, we don't settle for good enough

Extra effort

We are committed to delivering results, we add the WOW factor to every project

Sincerity

We are passionate about CRO, we love it because it pushes us to the limits, which is often hard and yet so rewarding

Impact

We choose to work with small businesses, not out of convenience, but out of a desire to have a meaningful impact our clients' lives and earnings

  • Julie Chouvion

    President, Business Manager

  • Thomas Porhel

    General Manager, CRO Lead

  • Nikos Stratakis

    Design Team Manager

  • Nayan Virani

    Dev Team Manager

Chart of excellence: we are...

FlexibleWe accommodate your lifestyle and embrace your work culture

LoyalWe are here for you, now and always, we'll support you as you grow

EffectiveYou'll need a bigger piggy bank to save all the extra earnings we generate

MeticulousWe take no shortcuts, we do the hard work to maximize our impact

TrustworthyYour data is safe with us and will never be shared without express consent

AttentiveWe take feedback seriously and continuously improve

Frequently Asked Questions

You don't find the answer you're looking for? Reach out to us

Sell CRO

Offer premium services

Expand your service offering by selling our white-label CRO services to your clients

Refer & earn

10% lifetime commission

Earn a 10% fee on any CRO service invoice issued to clients you referred to us

Save

20% off CRO services

Get 20% off any CRO service ordered and managed by you on behalf of your clients

6 reasons why you should sell our CRO services to your clients:

Higher client lifetime valueYou are now able to provide services you previously couldn't

Higher profit marginsYou don't have to manage this new service yourself (= less overhead cost)

Optimal resource utilizationYou don't need to spend your (or your team's) precious time

Better deliverablesYou can't match dedicated specialists' experience & know-how

Grateful, happy clientsYour clients will get what they need from the same provider: you!

No commitmentYou can pause or cancel at any time